2010 Honda BRIO Concept
Scheduled to be introduced in Thailand and India in 2011, at the 27th Thailand International Motor Expo starting November 30, 2010. Honda held the world premiere of a prototype of Honda BRIO, the new small-sized vehicle developed for Asian markets.
2010 Honda BRIO Concept
Prototype of Honda BRIO is being developed with Honda's advanced technologies, while further advancing Honda's "man maximum, machine minimum" concept. Being developed as a commuter which is easy-to-use even in urban areas, the prototype of Honda BRIO adopts an easy-to-handle compact body (length 3,610mm x width 1,680mm x height 1,475 mm) while ensuring enough cabin space achieved by highly efficient packaging. Honda thoroughly pursued the creation of an advanced exterior form, which is compact while asserting a strong presence With this vehicle.
Honda will develop unique versions for Thailand and India to reflect different customer needs in those markets for the mass-production model, which will be an entry-level car, for which demand is increasing in newly emerging nations. Moreover, Honda will leverage the resources Honda has cultivated through its motorcycle business and utilize local sourcing of parts and materials such as sheet steel with this vehicle.
2010 Honda BRIO Concept
Unique versions for the Indian model that is scheduled to be introduced within 2011, local customer needs for a small car will be reflected and local content will be increased to create a model that achieves a good balance between vehicle performance and price. Unique versions for the Thai model that is scheduled to be introduced in March 2011, the fuel economy of more than 5 liters/100km will be targeted so that the vehicle will qualify as an eco-car by the Thai government, and a starting price of approximately 400,000 baht will be targeted as well.
2010 Honda BRIO ConceptPrototype of Honda BRIO is being developed with Honda's advanced technologies, while further advancing Honda's "man maximum, machine minimum" concept. Being developed as a commuter which is easy-to-use even in urban areas, the prototype of Honda BRIO adopts an easy-to-handle compact body (length 3,610mm x width 1,680mm x height 1,475 mm) while ensuring enough cabin space achieved by highly efficient packaging. Honda thoroughly pursued the creation of an advanced exterior form, which is compact while asserting a strong presence With this vehicle.
2010 Honda BRIO Concept
Honda will develop unique versions for Thailand and India to reflect different customer needs in those markets for the mass-production model, which will be an entry-level car, for which demand is increasing in newly emerging nations. Moreover, Honda will leverage the resources Honda has cultivated through its motorcycle business and utilize local sourcing of parts and materials such as sheet steel with this vehicle.
2010 Honda BRIO ConceptUnique versions for the Indian model that is scheduled to be introduced within 2011, local customer needs for a small car will be reflected and local content will be increased to create a model that achieves a good balance between vehicle performance and price. Unique versions for the Thai model that is scheduled to be introduced in March 2011, the fuel economy of more than 5 liters/100km will be targeted so that the vehicle will qualify as an eco-car by the Thai government, and a starting price of approximately 400,000 baht will be targeted as well.
2010 Honda BRIO Concept
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